Rajesh V, Retail Strategy Consulting & Knowledge Partner, a specialist Consultant from Chennai | Expertbase

Rajesh V.'s Profile

Retail & Shopper Behaviour Expert
Rajesh is a well known and widely acknowledged Retail and Shopper Behaviour expert who has been an integral part of the transformation of Indian Retail. He along with his team has successfully introduced several modern retail formats in India starting with supermarkets in the mid 90’s and various other mass merchandise, lifestyle and specialty stores.

His expertise stems from having handled varied functional roles, especially the marketing and customer service function at a CXO level. Rajesh has been involved with strategy formulation as also the roll out and execution for multiple start ups. His keen understanding of shopper behavior has played an important role in the successful launch of the various formats and stores. Apart from this, he also has international retail exposure with MAKRO - UK and Walmart’s UK subsidiary – ASDA.

Rajesh’s toughest challenge and also the most successful one he has handled is to have influenced consumer mindset, with regard to grocery shopping, in a market dominated by traditional formats. This is largely due to his in-depth understanding of consumer and shopper behavior as also his consistent capability to plan and execute customer centric programs which have been cost effective.

He is a prolific writer, having written several articles and case studies for leading publications. He is also the author of one of India’s first hands-on book on Indian retail.

He is now very active in the knowledge space and is engaged in sharing his extensive expertise through Strategic Consulting assignments and Training programs. As part of his knowledge sharing initiatives, he has authored a practical, actionable book about career success, which is based on his personal learning from his successful career. He also conducts career success enhancing programs based on his book.

Rajesh: Overview

Rajesh V.

Fluent Languages

English
Hindi

Publications

Articles and books about Retail in several Indian and International publications

Career Highlights

Masters in Management

Rajesh: Insights

Rajesh V.

Delivery Styles

Virtual
In Person

Expert Category

Consultants

Travels from

Chennai, India

Citizen of

India

Gender

Male

Age-Group

51 to 55

Rajesh's Fees

Request Now

Strengths

Subject Matter Expert
Excellent Communication Skills
Accomplishes Trainer And Sought After Public Speaker.

Hobbies

Actively Engaged In Guiding
Mentoring And Training Young Adults Regarding Soft Skills
Career Planning
Etc.

ID / Stats

ID-717
28.22 K
PopIndex: 6
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Rajesh's Expertise

Rajesh V.

Strategic Management

32 Years of Experience
Part of the senior management team across several retail initiatives.
+12 1

Retail

32 Years of Experience
Part of the pioneering team which started successful corporate retail in India. Have spearheaded many innovations in this regard
+3 7

Marketing Strategy

36 Years of Experience
Established many corporate retail brands in India. Have handled a diverse range of categories and customer groups.
+16

Business Articles by Rajesh

Rajesh V.
5 High-Value, Free, Ad-Free & Full-Text Articles

Getting Better Service

We all as customers expect very good customer service. The question is, how many of us deserve good customer service?
50   |   3.14 K   |   3 min

Seeing Red!

Using the color red to communicate offers and freebies is directly linked to its impact on us. In a manner of speaking bulls are not the only animals affected by a red flag!
50   |   3.02 K   |   3 min

The Lure Of A Freebie!!

FREE! What a powerful word. Among the most used, recognized and acted upon words in the world. The power of free!
50   |   2.78 K   |   4 min

The Power Of Change

Having or getting change has not been an issue as wide spread in the fast few years. However in the late 90's this was a major issue and has given lots ...
50   |   2.73 K   |   3 min

Do You Have Eggs?

When the 'super' in supermarkets goes missing, they will do well to look at kirana stores for some lessons.
50   |   2.7 K   |   11 min

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