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Iqbal M 
"Director of Strategy for a leading digital agency in Germany"
A background-checked Professional Speaker.
Travels from Munich, Germany
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Iqbal's Expert Profile
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Iqbal M. - Director of Strategy for a leading digital agency in Germany
Iqbal has over 14 years of experience with global advertising agencies in roles ranging from creative to strategic planning across consumer, B2B and technology brands.
He is the winner of the WPP Atticus Award 2006 for his whitepaper titled ‘The Elongating Tail of Brand Communication : An approach to brand building incorporating long tail economics.’ The Atticus Awards are conferred by WPP - the world's largest marketing communications company - for best original published thinking and are contested globally.
Iqbal is a regular speaker at industry events on marketing and social media in India and around the world. His last international speaking assignment was as keynote speaker evangelizing social media to worldwide communications and business leaders at the Siemens Global Communications Council in Berlin, Germany in December 2009.
He is also the co-author of two collaborative books (one of them upcoming) on social media and marketing.
Key Speaking/Workshop Assignments:
• Siemens Global Communications Council, Berlin (Germany); December 2009
• Siemens Global Web Conference, Munich (Germany); April 2008
• Social Media Workshop, Siemens Global Web Conference, Munich (Germany); April 2008
• Siemens AsiaPac UXG Meet, Mumbai; November 2007
• Panelist at IAMAI Conference on the Digital Marketing, Mumbai; July 2007
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His Competency Portfolio
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| Advertising - over 14 years |
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Started out as a copywriter and a craftsman of words - and progressed on to being creative head on two of India's largest technology businesses, IBM and Lenovo. About 4 years ago, made a shift to strategic planning, advising clients on how to approach their communications.
A winner of WPP Atticus Award 2006 in the Branding and Identity category for his whitepaper titled ‘The Elongating Tail of Brand Communication : An approach to brand building incorporating long tail economics.’ |
| Media - over 3 years |
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As a writer and blogger about social media and its impact on corporate and marketing communications.
Consulted and advised global executives on social media.
Co-author of two collaborative books on social media.
1. Connect! Marketing In The Social Media
2. The Age of Conversation 3: It's Time to get Busy (Slated for release in April 2010) |
| Public Speaking - over 3 years |
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Industry speaker evangelising social media and brand-building at international conferences.
Key Speaking/Workshop Assignments:
• Siemens Global Communications Council, Berlin (Germany); December 2009
• Siemens Global Web Conference, Munich (Germany); April 2008
• Social Media Workshop, Siemens Global Web Conference, Munich (Germany); April 2008
• Siemens AsiaPac UXG Meet, Mumbai; November 2007
• Panelist at IAMAI Conference on the Digital Marketing, Mumbai; July 2007 |
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| Details about this expert: |
| Name & ID |
Iqbal M. | ID: 759 |
| Listed in Category |
Professional Speakers |
| Travels from |
Munich, Germany |
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| Citizen of |
India |
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| Age Group |
36 to 40 |
| Gender |
Male |
| Availability |
Globally |
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| Good to know |
| Languages (fluent) |
English
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| Worked in Countries |
India, Germany |
| Professional Memberships |
None |
| Strengths |
Strategic thinking skills; in-depth knowledge of technologies affecting communication; intimate understanding of the entire communication process from conceptualisation to execution; ability to communicate complex ideas in simple relatable analogies; inspirational public speaking |
| Hobbies |
eclectic music, one-time director of a play, cinephile, ghost-writing for sport celebrities, quizzing |
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| About this profile |
| PopIndex * |
2 - [ Great ] |
| Profile Views |
1411 |
| Profile Created |
23/03/2010 |
| Profile Updated |
15/10/2011 |
* (PopIndex: less than 2 is OK | 2 to 3 is Great | more than 3 is Excellent).
Shows the popularity of a posting calulates by number of hits over time.
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